Behind every great company is a Secret Weapon.
The growth, storytelling, and engineering operators shaping the most consequential companies of the AI era. Insiders know they’re what make a great company great. The world is about to.
Behind every great founder is a team of excellent operators — the handful of A+ hires who turn a vision into reality from inside the trenches. They’re what make a great company great. They’re rarely the ones on the cover.
Work has changed, and new playbooks have emerged for how the best growth, engineering, and storytelling gets done. Secret Weapons recognizes the people writing them — the growth masterminds, the engineering savants, the intuitive storytellers, the recruiters, and more. Not founders. The people who make founders possible — and who are often the ones to start the next great company. Secret weapons, if only for a little longer.
Three disciplines.
Five winners each.
Growth
The masterminds who find the loop, then make it spin.
Engineering
The savants who ship the impossible before the meeting ends.
Storytelling
The ones who make the market feel the future first.
More than a plaque.
Part recognition, part access. A platform for your personal brand, a room full of your peers, and a standing seat closer to NFX.
The full list isn’t public. Each Secret Weapon is announced individually, at their own pace. If you know, you know.
Meet the cohort →You know one.
We want to.
Somewhere on your team, or in your orbit, is the operator who makes it all work. Point us to them. One nomination is all it takes.
Nominate someone →